Video Production Services

Create dynamic content that builds your brand and engages your audience with video production services powered by Watts Media. Video the a leading format for connecting with your customers, whether you post explainer videos on your LinkedIn page, air commercials in your local market or host a weekly YouTube series. As a method of engagement, video has grown by an exponential amount in the last decade, with a significant majority of businesses using it as a form of advertising or communication. Social media platforms reward video content with increased visibility and video performance on search engines can greatly increase your organic reach. In fact, the second most popular website behind google.com is youtube.com, the world’s second-largest search engine.

If you have not started leveraging video as part of your broader marketing strategy, it’s time to get started. Watts Media can help you develop a strategy to incorporate video as part of your integrated strategy and produce, edit and distribute it across the best channels to maximize your reach.

Table of Contents

Roll Camera! Video Capabilities

Watts Media provides full-service videography, from developing a video marketing strategy and writing scripts to producing television commercials and product videos. By keeping the video production process in-house, we ensure that your final product is delivered on time and exactly the way you envisioned. Our video production services include:

Commercials
Watts Media can create engaging, memorable commercials across a variety of formats. Showcase your products and services on traditional television, social media, YouTube or your company website. Watts Media can develop concepts, storyboard, create scripts, direct, produce, edit and manage your media buy to ensure you get the best timeslots for your video budget.
Product Videos and Product How-to Videos
Introduce your innovative products to a worldwide audience with dynamic product videos produced by Watts Media. Savvy consumers love informative product videos because they can delve deeper into benefits and specifications before making a purchase. Our in-house recording studio is designed to showcase your product in the best possible way, while our editors create a cohesive story that continues to drive your customer toward making the choice to complete the sale.
Interviews
Interviews create a personal connection with your audience. Create engaging interview videos that show your customers the human side of your brand. Tell your story in a way that inspires your community to do business with you.
Website Video
Share testimonials from customers and employees, create product demonstrations or share promotional videos about your company on your company website. Leverage digital media production to enhance your website and make it a more enjoyable experience for your users. Think of it like ambiance for your digital storefront.
Social Media Video Production & Placement
Social media is a leading form of advertisement and engagement for businesses of all sizes. Sites like YouTube and TikTok have an enormous, diverse audience of engaged content users just waiting to be reached. Video is rewarded on social networks like Facebook and Instagram, which means your business will gain leverage over any competitor who has left video behind as a form of engagement.
Testimonial Videos
Video testimonials are one of the best forms of feedback that reviews that you can share with potential customers. The message you are sharing is that your product or service is so amazing that your customers are willing to not only take time out of their busy schedule to share their experience, but to also do it on video — a format that people are notorious for avoiding. Testimonials build credibility and add the personal touch that builds lasting relationships with your audience.
Promotional Videos
Do you have an upcoming event or new product you want to share with as many people as possible as fast as possible? Promotional videos are attention-grabbing, captivating tools that tell your story in an easily accessible format they can watch over and over to get all the information they need to make a decision.
Intro Videos & Outro Videos
Create video commercials that play before or after popular content on sites like YouTube and Facebook. Most platforms offer options like unskippable videos and the ability to select your target audience and the type of content with which your videos will be streamed.
Professional Scriptwriting
Every video starts with a story. Watts Media can help you develop yours and translate it into a powerful script that ensures your ultimate message is conveyed clearly. Don’t leave your talent to languish in the land of improv when you can help them with solid script writing that offers direction and insight into the purpose of your content.

Technical Capabilities

Video Production

Watts Media uses multiple high-end cinema cameras that can film in full HD and 4k resolution. This allows for multi camera productions that provide a cinematic video. All of our cameras are Netflix-approved, which is integral to creating an end product that looks amazing on the high-resolution screens people purchase today. Pairing the right camera with the right lens allows for an improved depth of field so you feel like you’re watching a movie.

More About Our Equipment

Audio Production

High-quality sound design is the difference between a video feeling amateur or professional. Every sound situation is different and we have a suite of high-fidelity recording equipment to make each video sound amazing. Our audio editing in post-production work is geared toward providing a studio-quality listening experience that is highly appealing to viewers.

Drone Videography Services

Sometimes a dramatic aerial shot provides the most impactful way to convey your message. You can set the scene easily using a drone, especially in nature or against a cityscape. One of the biggest challenges with drone videography is that most companies are not licensed and insured to fly a drone for commercial purposes. Watts Media retains multiple FAA certified drone pilots to ensure every production is safe and in compliance with local, state and federal regulations. If your shot requires the need to fly in airspace that is near military operations and airports, we have the knowledge and ability to obtain waivers that get your content filmed in hard to achieve places. We also have night flight waivers that allow us to capture the drama of a city at night. 

Current FAA Certifications and Waivers

Video Editing

Professional post-production video editing is the heart and soul of a video. Story is what matters the most to Watts Media and our goal is to find the stories that are worth telling and bring them to life. Video editing is what makes storytelling possible and we pride ourselves on putting the story first before we assemble all of the necessary production elements. 

Blockbuster Branding: Why Video Matters in Your Business

Create a powerful brand voice.

While print and photography are excellent tools for developing your brand voice, video offers far more capabilities to tell your story. Music, visuals and graphics enhance your content and hook your audience in a way that static media cannot, making video an imperative tool for developing your brand voice. 

Demonstrate products and services.

Explainer videos are a popular tool for sharing how to use your products and services. Not only do they act as a great form of promotion, they can also act as a form of customer service, answering questions without making your customer call or email first. 

Create household recognition.

Have you ever gotten a product jingle stuck in your head? Did your kids recognize that a pair of golden arches meant McDonald’s before they could even read? That’s the power of household recognition and video can deliver that recognition better than any other form of modern media.

Build credibility and establish your business in a thought leadership role.

You have worked hard to establish your business and you probably have a lot of valuable insights to share. Sharing your knowledge and experience via video establishes credibility with your audience and provides evidence that not only do you have a lot to offer when it comes to understanding your business, but also that you are the best person for the job.

Share your business in an accessible format.

High quality video can help you connect with all  of your potential customers, no matter their needs or abilities. Video can help you overcome barriers that prevent you from sharing your message with your audience. 

Frequently Asked Questions About Video Production

Videography is a broad term that encompasses the creation of video. 

Watts Media can write, direct, produce and edit your video content for a wide variety of formats and platforms. We have the tools, knowledge and experience to make the commercial video production process a stress-free, smooth experience. 

All businesses benefit from adding video to their marketing plan. The videography services that work best for your company will vary based on the desired outcome. Watts Media can help you decide how to proceed with an exploratory meeting that examines your goals, budget and existing media channels to learn more about your needs. 

A recent survey notes that 91% of marketers use video as part of their marketing strategy and 96% think it is a valuable tool. Based on those stats, video does work — extremely well. With the right support, knowledge and tools, you can easily make it work for you, too. 

Absolutely! Watts Media can help you with all aspects of marketing video production, from strategy to upload and everything in between. 

Explainer videos are one of the top forms of content for engagement. Watts Media can help you create informative, balanced video content that appeals to your customers while expressing your desired message. 

Yes, Watts Media can provide voice talent for all types of videos. Our production team will help you select the best voice actor for your content so you videos hit the mark with your audience. 

Yes, Watts Media can provide acting talent for your video shoots. In the case of smaller marketing budgets, we can also help you tap into existing talent hiding in plain sight in your company. Our directorial skills can help guide amateur talent so your video maintains a professional, high-quality experience for viewers. 

No, Watts Media completes pre- and post-production services in-house in our dedicated video production studio. This allows us to maintain continuity throughout the production process, as well as ensuring the integrity of your brand image. 

Watts Media offers video production services to businesses throughout the United States. Give us a call to find out if we have a client slot for your industry available in your service area. 



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Annnnnd Action! Call Watts Media to Get Started Now

Want to learn more about the benefits of video production for your business? Contact Watts Media to set up an exploratory meeting to discuss your needs. 

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